August 27, 2018
By Stephen Witte
Guilherme Wentz decided after two years at university that a business degree wasn’t for him. Born the second son of a couple making their living in a southern Brazil factory town, his pursuit of a steady career in business appeared certain. Except in telling his parents about going for a design major, he was the one who got the shock, not mom and dad.
“My father told me, ‘Maybe you thought you should do the same work your brother and I have been doing, but I always thought you should take a creative role,’” said Mr. Wentz. “He knew me better than I knew myself then.” His parents’ support hasn’t wavered since.
The boy who would become the disruptor prince of Brazil’s design establishment did the usual childhood things. Only his drawings gave a clue. Read more...